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We are pleased to present this book “Business Communication- I” for the students of Bachelor of Business Administration (BB .... Read More
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We are pleased to present this book “Business Communication- I” for the students of Bachelor of Business Administration (BBA). Effective communication is the foundation of success in the world of business and management. This book has been designed to equip students with the necessary skills, techniques, and understanding required to communicate clearly, confidently, and professionally in diverse business contexts.
| Sr | Chapter Name | No Of Page |
|---|---|---|
| 1 | UNIT 1: INTRODUCTION TO COMMUNICATION IN ORGANIZATIONS | 67 |
| 2 | UNIT - 2 : WRITTEN COMMUNICATION | 61 |
| 3 | UNIT - 3 : INTERPERSONAL COMMUNICATION | 79 |
| 4 | UNIT - 4 : DIGITAL COMMUNICATION | 79 |
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